Intisar and Rashid Mahdi
BROWNDAGES
Browndages, a trailblazing company founded in 2018 by Intisar Mahdi and her husband, Rashid, is a beacon of inclusivity in the bandage industry. Committed to addressing the long-overlooked issue of skin tone representation, Browndages has made it their mission to provide bandages that match the color of one's flesh, celebrating the beautiful diversity of individuals worldwide.
The inspiration for Browndages came when the Mahdi family realized that the bandages available in stores failed to mirror the various skin tones within their own household. Determined to bring about positive change, they decided to create a brand that would fill this significant gap in the market.
With the introduction of their "Assorted" box, Browndages offers 20 adult-sized bandages in five carefully curated shades of brown. Their innovative approach to bandages has resonated deeply with customers, who now have the opportunity to choose bandages that blend seamlessly with their skin, fostering a more comfortable and discreet healing experience.
Not stopping there, Browndages took their mission a step further and designed a whimsical line of bandages tailored to children's imaginations. Realizing the importance of representation in shaping young minds, they collaborated with the talented artist Princess Karibo to create colorful bandages featuring children depicted as aspiring veterinarians, chefs, astronauts, ballerinas, and more. This thoughtful touch empowers young dreamers to see themselves in the stories they create, inspiring them to believe in endless possibilities.
Driven by a passion for entrepreneurship and fueled by unwavering support from family and friends, Intisar and Rashid Mahdi manage Browndages while fulfilling their respective full-time roles in I.T. management and logistics. Together, they work diligently to ensure their brand reaches more individuals and continues to make a lasting impact on communities.
Browndages gained significant attention on social media when the talented Lupita Nyong'o expressed her gratitude for their bandages, affirming the brand's commitment to blending with diverse skin tones. This recognition catapulted Browndages into the spotlight, inspiring more people to rally behind their vision.
As Browndages continues to grow and evolve, they remain dedicated to delivering high-quality, latex-free bandages that embrace diversity and promote a sense of belonging. With every purchase, customers join the Browndages movement, supporting a brand that stands for representation, empowerment, and inclusivity.