FLOURISH SPICES | Enveiling the Richness of Authentic African Tastes and Exotic Spices| Julo.shop
top of page
julo%20o_edited_edited.png

FLOURISH SPICES

AMAZING
BRAND

Olajumoke Elkanah

Enveiling the Richness of Authentic African Tastes and Exotic Spices

Olajumoke Elkanah, affectionately known as Ola, has a profound passion for food, and she doesn't shy away from expressing it. In her household, African cuisine isn't merely a culinary choice; it's a vital link to her heritage. For Ola, the communal aspect of food, where families and cultures converge, holds special significance.

The journey took an unexpected turn when Ola and her family relocated to Oregon in March 2008. The challenge arose when she couldn't find the beloved ingredients for her favorite dishes. Having to drive an hour north to procure essentials, Ola's husband mentioned the absence of an African store in their new location.

Undeterred, Ola took matters into her own hands. She began transporting fresh tomatoes and red bell peppers from Atlanta, their previous home, carefully frozen in her luggage. The amusement ensued when her bag, bearing these precious culinary cargo, arrived at Portland airport with a note declaring that her bag was checked by airport officials. The memory still brings a smile to Ola's face.

This experience sparked a realization. She realized that there was a significant need for a hub for the African community in Salem, Oregon, to access the flavors of their heritage. Ola recognized the unique power of food to bring people together and saw an opportunity to create a place that could serve this purpose.

Woman Owned, Black Owned, Sustainable, Fair Trade Partner

Do Good, Be Good!
See how this brand does good for you and for the community


Olajumoke Elkanah, fondly known as Ola, is not just a passionate advocate for African cuisine; she's a beacon of communal spirit and cultural preservation. Her story is a testament to the power of resilience and the importance of access to cultural foods. Ola's journey from transporting essential ingredients in her luggage to recognizing the need for an African culinary hub in Salem, Oregon, highlights the challenges many immigrants face in preserving their cultural heritage.

Her determination to bridge this gap speaks volumes about her commitment not only to her own family but to the wider African community. Ola's efforts exemplify how food is more than sustenance; it's a vessel for history, tradition, and community bonding. Her story is an inspiring reminder of the impact one individual can have in making a difference in the lives of many, serving as a heartwarming example of the role food plays in connecting us to our roots and to each other.

Find this and more when you Shop JULO

bottom of page