Black Girl Sunscreen was designed to start the conversation around sun safety and education. BGS took the #1 reason Black women weren’t wearing sunscreen and solved it in a way that connected with them specifically. As per the owners, community matters and when it comes to melanoma, Black people have a lower survival rate due to late diagnosis compared to other races. Decreasing the risk of melanoma is just as important as decreasing the number of people that die from it, wearing sunscreen is essential. BGS has you looking good and feeling good by leaving no white cast through incorporating moisturizing ingredients that also protect your skin.